Who are we? Founded in 2020, LAMA is a high-street, multi-fashion brand based in Lahore, Pakistan, with a focus on combining functional design with popular fashion. Our inventory is a mix of Pakistan’s best export quality apparel and shoes, as well as imported products made in breathable fabrics. The customer is at the heart of the LAMA business model. This is why we price ourselves competitively and give pointed attention to durability that can last beyond the season. Our Mission We learn from you, and we are listening. LAMA is committed to providing a comprehensive shopping experience for women, men and children that evolves with what our customers want more and better of. We are committed to expanding rapidly nationwide and evolving every season with attention to detail, professionalism and enthusiasm across all product lines.